Beyoncé Knowles (No. 1) topped Forbes’ 15th annual Celebrity 100 ranking of the world’s most powerful celebrities (“The Celebrity 100 List: The Full List,”) for the first time since she debuted on the list in 2004. LeBron James (No. 2), the NBA’s top player, who just opted out of his contract with the Miami Heat to explore other options, moved up to No. 2 from the 16th spot last year. Dr. Dre (No. 3), who moved up from the 63rd spot, earned $620 million in 2014, which is more money earned in the past 12 months than any other celebrity in the history of the Forbes Celebrity 100 list. Oprah Winfrey (No. 4) fell to fourth place from the top spot last year, primarily because the three people ranked above her on this year’s list currently have more influence and power. Despite Oprah’s decline in rank, her OWN cable network became cash-flow positive in 2013, and she was instrumental in making Lee Daniels’ The Butler a success. Ellen DeGeneres (No. 5) is a returnee to the list, and moved up from the tenth spot, rounding out the top five.
This year, once again, musicians ranked high on the list. Musicians can earn a lot of money when they go on tour and are successful in using social media to leverage their brand, which is an important part of our fame metric. Thirteen of the top 25 on the list were musicians, including Beyoncé Knowles (No. 1), Dr. Dre (No. 3), Jay Z (No. 6), Rihanna (No. 8), Katy Perry (No. 9), Bon Jovi (No. 13), Bruno Mars (No. 13), Miley Cyrus (No. 17), Taylor Swift (No. 18), Lady Gaga (No. 19), Kanye West (No. 20), Calvin Harris (No. 21), and Bruce Springsteen (No. 25).
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